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The Genet Scarf is Back!


The Genet Scarf is Back!
We first introduced the Genet Scarf to you in the spring of 2013, and it quickly became everybody's favorite scarf, from Lauren Bush Lauren to Emily Maynard to Christy Turlington.

 actress & FASHIONABLE friend Minka Kelly gifts Jimmy Fallon the Genet scarf! (photo: Getty Images)

But let's back up a little bit more... the reason this scarf came into existence is through our relationship with our friends at ONE.  ONE Moms took a trip to Ethiopia exactly 3 years ago this month, and visited the FASHIONABLE facilities with a bunch of great bloggers.  A few months later, one of the ONE Moms, Gabrielle Blair of DesignMom, helped facilitate a collaboration between ONE & FASHIONABLE by hosting a contest at her design conference Alt Summit. Over 60 designers submitted their designs, 12 designs were produced by FASHIONABLE in Ethiopia, and 4 scarves were voted on. The winning scarf was the Genet, named after one of the women we partner with.

We have offered the Genet scarf as an limited exclusive a few times, but you keep asking for more -- so we've brought it back as a part of our Fall 2015 Collection.  A beautiful hand-woven black & white cross design, this scarf will be a bold, year-round fashion statement that you will wear time and time again.